Ya gotta love it because it more or less sees all and tells all. For example, in the last year or so we've seen a small handful of new companies come to the market which sell what used to be termed 'bulk whey'. Be that in 5-kilo tubs or pouches. One such company is Pro-10.com A quick five minute google and you can come up with the company directors name. Another minute and you can find out that he is also a director of USN here in the UK.
So, it would seem, the bigger brands are realising the value of the 'bulk' market. Last years valuation of MyProtein at some £60m may have encouraged that. While it is entirely possible that the director (google it yourselves yer bums) can and is director of more than one company I suspect (my opinion naturally) that USN backs Pro-10. If so I'd like to see a certain open-ness. Thus, if you went to a similar site, some small blurb to that effect.
Hell, and this can be applied in many, many cases, why have an 'about us' page that just 'sells' the brand. Why not an actual name now and again.
In their 'about us' page it states 'Pro-10.com has been created by a dedicated team of Dieticians,
Nutritionists and Sports Scientists to create a great selection of
precision engineered Sports Supplements that help you achieve your
fitness, nutritional or bodybuilding goals.'
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